Transform Ideas Into Great Products
With 15+ years of experience, I help companies turn ideas into digital products that drive business growth. Through strategy, design, and technical craft, I transform complex requirements into products that deliver value.
Juan Estupinan
Lead Product Designer
I partner with forward-thinking teams to bring their product vision to life. By combining design leadership and technical skills, I help create user-centered products that achieve goals. Ready to build your next product?
15 Years Crafting Digital Products
I empower teams to solve complex challenges with confidence. My creative vision and technical expertise help them make better decisions and build products people love.
User Experience (UX)
I understand user behavior to design experiences that feel natural and effortless. Through research, testing, and design strategy, I turn insights into clear, intuitive experiences that people enjoy using.
Product Design
I design digital products that connect strategy and craft. From concept to launch, I turn complex requirements into effective interfaces that support business growth and delight users.
Web Developement (Webflow)
I build modern websites that combine exceptional design and technical precision. Using Webflow, I deliver scalable, high-quality platforms built to perform and grow with your business.
AI & Product Innovation
I explore how AI enhances the way we design and build digital products. By integrating AI tools into product workflows, I accelerate prototyping, boost creativity, and help bring ideas to market faster.
Explore Some of My Projects
Discover my 15+ year journey in product design and UX, creating mobile apps, responsive websites, and AI-powered products.
BforBank
Designed BforBank’s financial marketplace, giving users a simple way to explore and activate complex financial products like credits, savings, and insurance with transparency and confidence.
Le Parisien
Redesigned the Le Parisien mobile app into a modern news experience that improved navigation, boosted engagement, and became the go-to destination for French news.
Condé Nast
Led Condé Nast’s transformation from print to mobile, launching 20+ apps for brands like Vogue, GQ, and Vanity Fair while building the digital publishing framework that brought magazine content to smartphones and tablets.
Breathonance.com
Built a complete e-learning platform for breathwork, designing the brand, shaping the user experience, and delivering the full site in Webflow with Stripe payments and Kajabi course integration.
Skills Explorer
Designed and built a word-search game in React and Next.js that showcases my professional skills with canvas animations, custom sound design, and polished micro-interactions.
Breathonance.com
Built a complete e-learning platform for breathwork, designing the brand, shaping the user experience, and delivering the full site in Webflow with Stripe payments and Kajabi course integration.
Pranayamarx.com
Created a medical-grade website for a science-based breathing practice, explaining pranayama clearly while helping patients book consultations and access trusted educational content.
Reactandshare.com
Developed a SaaS marketing website in Webflow that explains the value of reaction-based analytics, featuring product pages, a demo booking flow, and a fully integrated CMS.
Skills Explorer
Designed and built a word-search game in React and Next.js that showcases my professional skills with canvas animations, custom sound design, and polished micro-interactions.
Focus Paint
Created a playful drawing micro-app inspired by 90s MS Paint, using AI coding agents to explore how ideas can become working products faster.
Polyform
Built a lightweight prototyping playground for assembling wireframes with shadcn/ui components, providing a fast, modular way to explore layouts and experiment with UI patterns.
Why Hire Me as Your Consultant?
15+ Years Crafting Digital Products
I’ve been designing and building digital products for over 15 years, combining strategic leadership with hands-on work in UX, product design, and technical development. From concept to launch, I help create products that align business goals with user needs and deliver measurable impact.
Full-Stack Skills: From Design to Development
My expertise spans business, design, and front-end development. Combining creative and technical skills allows me to prototype faster, collaborate effectively with engineers, and turn ideas into working products.
Proven Team Leadership
As a former Head of Product, I’ve led cross-functional teams of designers and engineers to deliver high-quality digital products. I lead by sharing knowledge, fostering growth, and helping teams develop the skills and confidence to perform at their best.
AI Integration & Innovation
I integrate AI into my design and development process to explore new ways of building digital products. By applying AI tools in research, prototyping, and implementation, I work more efficiently and help teams ship better products in less time.
Transform Ideas Into Great Products
With 15+ years of experience, I help companies design and build digital products that deliver results. Ready to start your next project?